Leveraging the new age of social media, many consumer brands have ramped up the use celebrity influencers to enhance brand awareness and increase sales. Research has shown that celebrities increase awareness of a company’s ...

Since 1996, there have been 162 mass shootings that resulted in four or more deaths in the United States alone. One result has been an increase in active shooter training programs utilizing an informational approach and a ...

Recently, universities have started diversity initiatives on their campuses. One recruitment strategy is prominently picturing minorities throughout university websites and recruitment materials. However, this portrayal ...

Previous research has shown that perceptions of gender act as a diffuse status characteristic which impacts how interlocutors perceive the competence, ability, and value of others. However, this research was conducted prior ...

Hmong Students in American colleges are consistently learning how to navigate the obstacles of higher education. Hmong Students may experience additional challenges common to those shared by students who have low socioeconomic ...

Although a widely promoted issue, climate change has not garnered the same individual attention as other global social issues. Nonetheless, many scientists believe that the environment is headed towards devastation and ...

In the intercollegiate forensics community, gender inequality has become a topic of interest in the past few years with conversations ranging from why women do not participate in Limited Preparation events and the expectations ...