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    Clicks vs. Facts : The Media’s Role in Political Information and How Emotional and Behavioral Political Involvement is Associated with Perceived Bias 

    Koenig, Danielle; Manion, Jillian; Perry, Katelyn; Shaw, Madeline; Wilson, Allison; Zavoral, Matthew; Fay, Martha J. (2018-04-30)
    There is a direct relationship between consumer trust in media and level of involvement with an issue; research shows people who are involved in a group or issue are highly knowledgeable on the topic and will therefore ...
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    The Role of Group Status on Athlete Satisfaction and Team Cohesion Communication : Assessing the Roles of the In-Group & Out-Group in Collegiate Sports 

    Fay, Martha J.; Jablonsky, Michael; Meyers, Jayke; Smith, Robert; Ward, Nathan (2018-05)
    Research shows that the quality of the employee-supervisor relationship is associated with the amount of interaction between the employee and the supervisor. In the athletic realm, the quality of athlete-coach relationship ...
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    Supervisor Nonverbal Behavior and Employee Satisfaction and Motivation 

    Girard, Sarah; McHenry, Joshua; Elley, Jessica; Delahunt, Jack; Fay, Martha J. (2018-03-12)
    Communication researchers have established that when leaders use positive nonverbal behaviors, it increases followers’ perceptions of the leader’s competence. Studies have shown that leaders are perceived to be more ...
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    Coding Brands on Twitter : How Are Message Choice and Interactivity Associated With Consumers' Brand Loyalty? 

    Fay, Martha J.; Olson, Anne; Vinson, Bethany; Ahrens, Katie; Cousineau, Megan (2018-01-03)
    Our research aims to identify how brands use Twitter to strengthen brand loyalty through the use of interactivity and strategic messages. We analyzed what types of language and communication stimulate brand loyalty on Twitter.
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    Supervisor and Employee Perceptions : Employees’ Perceptions of Their Supervisors’ Thoughts on Them 

    Poeske, Sanantha; O'Brien, Saffron; Shaw, Hannah; Dies, Sarah; Werner, Jessica; Fay, Martha J. (2018-05)
    Previous research has linked quality of the supervisor-employee relationship with job satisfaction. However, what employees perceive their supervisor thinks of them has not been examined. Quality of supervisor-employee ...
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    Redefining 'Old' : An Examination of Face Strategies Used to Confront Ageist Stereotypes 

    Oppor, Jennifer; Fay, Martha J. (2018-05)
    Through instructor evaluations, college students have been bestowed with extraordinary power, and their judgments have often been negatively tied to their instructor’s age. Colleagues are also positioned to judge the quality ...
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    Why Be A “Gamer”? : How Apologetic Behavior Affects Females’ Self-Identification as “Gamers” 

    Remus, Jonathan; Fay, Martha J. (2018-05)
    Women face difficulties in how they self-identify in today’s society. Those who choose to self-identify with a second, stereotypically male label such as being an athlete, will embrace the second identity but will rarely ...
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    Homeless Outreach and Law Enforcement : A Community Based Partnership and Autoethnography 

    Fay, Martha J.; Schultz, Nicole J.; Brault, Erin (2018-04)
    The aim of this project was to create an opportunity to meet community partner needs. The student researcher’s primary role was to collaborate with a local not-for-profit organization during the 2017-2018 academic year ...
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    Framing, Awareness, and Communication Satisfaction of Safety Concerns at the University of Wisconsin-Eau Claire 

    Fay, Martha J.; White, Holly; North, Kim; Klein, Sara; Germain, Heidi; Bugel, Allison (2018-04)
    As an institution, the University of Wisconsin- Eau Claire has demonstrated concern for the safety of students. One way it has done this is through the Bias Incident Report Team (BIRT) reports, a specific process ...
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    Defining ‘Professionalism’ : A Social Constructivist Analysis of Generational Conceptions 

    Fay, Martha J.; Casetta, Esau; Cleereman, Rebecca; Leis, Alex; Gillespie, Katie (2018-04)
    Previous research has linked the concept of professionalism in several fields such as marketing, journalism, and healthcare with ethical behavior of employees (Ellingson, 2011). However, none of these studies have ...
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    Author
    Fay, Martha J. (7)
    Fay, Martha J. (4)Ahrens, Katie (1)Brault, Erin (1)Bugel, Allison (1)Casetta, Esau (1)Cleereman, Rebecca (1)Cornett, Cora (1)Cousineau, Megan (1)Delahunt, Jack (1)... View MoreSubjectPosters (11)Employee attitudes (2)Organizational behavior (2)Ageism (1)Bias Incident Report Team (BIRT) (1)Brand loyalty (1)Campus safety (1)Campus violence (1)College athletes (1)Consumerism (1)... View MoreDate Issued
    2018 (11)
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