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dc.contributor.authorMcMahon, Nicole
dc.contributor.authorDekan, Garrett
dc.contributor.authorAmthauer, Heather
dc.descriptionColor poster with text, charts, and graphs.en_US
dc.description.abstractThe pronouns an individual chooses when speaking or writing can reveal a considerable amount about him or her. This research project examines whether the emotional aspect of an experience has any influence on the types of pronouns that a person uses. We accomplish this task by analyzing Yelp reviews and determining whether the pronouns a person chooses when writing a review correspond to the rating, he or she gives that experience on a scale of one to five stars. This research is significant because any correlation we find would indicate that people use different types of pronouns when describing positive experiences as opposed to negative experiences. Our conclusions could be used to infer the emotional state of the author of any informal piece of writing, which would help readers determine if the author has any underlying bias toward the subject.en_US
dc.description.sponsorshipUniversity of Wisconsin--Eau Claire Office of Research and Sponsored Programsen_US
dc.relation.ispartofseriesUSGZE AS589;
dc.subjectInternet marketingen_US
dc.titleAnalyzing Pronoun Usage in Yelp Reviewsen_US

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  • Student Research Day
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