A Study of the United Way of Portage County, Wisconsin to Examine Selected Aspects of Organizational Communication in Volunteer Organizations
University of Wisconsin-Stevens Point
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The main purpose of this study is to observe and describe selected aspects of the communication system of a volunteer organization, analyzing and reporting its communication functions and processes. Thus, it is a study in a relatively neglected area of organizational communication, the unique problems in managing the communication processes of a community organization made up of volunteer and unpaid members. The United Way of Portage County was selected as the subject organization because it is a large, complex, and typical community organization in itself, but also because of its relation to more than 20 other local community organizations which it finances in part. As a supplementary concern, this kind of a study should also make possible a preliminary estimate of the applicability of such communication systems to coordinate volunteer organizations at local levels in developing countries.