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dc.contributor.advisorFreeman, Christopher
dc.contributor.advisorLee, Tina, 1976-
dc.contributor.authorRoskowski, Matthew
dc.date.accessioned2017-12-11T16:01:56Z
dc.date.available2017-12-11T16:01:56Z
dc.date.issued2015-04
dc.identifier.citationRoskowski, M. (2015). Materialism and its discontents. University of Wisconsin-Stout Journal of Student Research, 14, 128-137.en
dc.identifier.urihttp://digital.library.wisc.edu/1793/77541
dc.description.abstractWith the ever-growing importance placed on material objects, consumerism as a social and cultural phenomenon has become an important area of research. The growing amount of research dealing with consumerism in modern capitalist societies has mainly dealt with the effects of materialism in regards to happiness. The main focus of this analysis was centered on desire and the perceived fulfillment of desire upon purchasing commodities and the perceived satisfaction individuals felt upon purchasing those commodities. The data from this study came from a survey distributed to students, which were analyzed using regression analysis. The data showed that even though consumers realize that their desires are not being fulfilled through the act of consumption, they are still more likely to have a feeling of emptiness when they are not able to purchase other goods that they desire. This paradoxical result is used to illustrate that the capitalist conception of desire—something that can be fulfilled by purchasing a commodity—is erroneous and leads to an endless construction of false needs and desires. The results from this study give us a better understanding of how capitalism manipulates desire in order to perpetuate consumerism.en
dc.description.sponsorshipUniversity of Wisconsin--Stout. Research Servicesen
dc.language.isoen_USen
dc.publisherUniversity of Wisconsin--Stout. Research Servicesen
dc.rightsAll rights reserved. No part of this journal may be reproduced in any form without the permission of the University of Wisconsin-Stouten
dc.subjectLacanen
dc.subjectMarxen
dc.subjectfetishismen
dc.subject.lcshDesireen
dc.subject.lcshCommodity fetishismen
dc.subject.lcshCapitalismen
dc.subject.lcshMarx, Karl, 1818-1883en
dc.subject.lcshLacan, Jacques, 1901-1981en
dc.subject.lcshMaterialismen
dc.subject.lcshCapitalism--Psychological aspectsen
dc.titleMaterialism and its discontentsen
dc.typeArticleen


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