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dc.contributor.advisorMahaffy, Ellen D.
dc.contributor.authorAcheson, Kim
dc.contributor.authorMezera, Kailey
dc.contributor.authorSukowatey, Laura
dc.contributor.authorYou, Jenny
dc.descriptionColor poster with text and graphs.en
dc.description.abstractThe goal of the new media project was to investigate media use by college students at the University of Wisconsin--Eau Claire in relation to entertainment events in and around the University. This was done by administering two surveys to University students. Both surveys indicated how University students learn about entertainment news and events in and around the University by dividing the media into the categories of newspaper, television, radio, and the current University online news site, and by age group.en
dc.description.sponsorshipUniversity of Wisconsin--Eau Claire Office of Research and Sponsored Programsen
dc.relation.ispartofseriesUSGZE AS589en
dc.subjectEntertainment events--Advertisingen
dc.subjectPublicity--Technological innovationsen
dc.subjectMass media and publicityen
dc.subjectMass media and youthen
dc.subjectCollege students--Conduct of lifeen
dc.titleNew Media Research Projecten

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  • Student Research Day
    Posters of collaborative student/faculty research presented at Student Research Day

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