A culture assessment of XYZ Manufacturing Company

Abstract

What differentiates one successful, long-lasting company from another? The major distinguishing feature in comparing company’s success or non-success is in their most important competitive advantage and key ingredient to success – organizational culture. The long term success of companies has had more to do with company values, vision, and personal beliefs then market focus, competitive positioning, and resource advantage (Palmer, 1999). The purpose of this research study is to evaluate the current organizational culture of XYZ Manufacturing Company. The study assessed the organizational strengths and weaknesses, provided an aid for decision making during strategic planning, and established measures for benchmarking and evaluating change in the organization over time. In order to meet the goals of the study, data was gathered from 40 employees of the organization. The data was collected using a survey that was developed by the researcher through collaboration with the president of the organization and is based on the Denison Culture Model (2003). The survey was divided into four categories that included: Involvement, Business Principles, Working Relationships, and Employee Satisfaction and yielded a 77.5% response rate. Results of the survey are displayed into a circular model for ease of identifying and analyzing the areas of strength and concern