Evaluation of the necessity of a college level Hopitality Management program in Southwest Florida

Abstract

The hospitality industry as a whole-including tourism, foodservice, lodging, and related businesses-is one of the world’s largest industries, and is expected to grow even larger despite the loss of tourism revenues in the latter months of 2001 and throughout 2002. As Hospitality and Tourism education programs grow indicates a decided reflection of the growth of the industry. The areas of Lee and Collier Counties in Southwest Florida are growing at a tremendous rate not only in tourism but in permanent residences as well. Hotels, restaurants and attractions are being developed at a staggering rate yet, a college level hospitality program to prepare professionals for positions within the industry remains small with enrollment growing at a slow but steady pace. This study reviewed the viability of a successful Hospitality Management, college-level program in Southwest Florida. Based on a literature review and relevant findings from the study, there is a need for a hospitality program in the region.