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    A Psychophysical Approach to Discounting : Sex and Food.

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    Newquist1Spr08.pdf (141.9Kb)
    Newquist1Spr08.ppt (1.030Mb)
    Date
    2009-02-05
    Author
    Newquist, Matthew H.
    Advisor(s)
    Holt, Daniel D.
    Metadata
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    Abstract
    Discounting has been defined as a decrease in the subjective value of an outcome as the delay to or uncertainty of receiving the outcome increases. Previous research on discounting indicates that when outcomes are either delayed or uncertain, consumable primary reinforcers (reinforcers that fill a biological need and that one can satiate on) are discounted similarly to each other. The present study extends previous research by using a psychophysical approach to examine how a previously uninvestigated primary reinforcer (sex) is discounted relative to another previously investigated primary reinforcer (food).
    Subject
    Choice (Psychology)
    Delay of gratification
    Motivation (Psychology)
    Sexual behavior--Psychological aspects
    Food consumption--Psychological aspects
    Posters
    Permanent Link
    http://digital.library.wisc.edu/1793/32107
    Description
    Color poster with text and graphs describing research conducted by Matthew H. Newquist, advised by Daniel P. Holt.
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