“The Big Gig”: Summerfest’s Evolving Role in the City of Milwaukee
Johnson, Paul Andrew
MetadataShow full item record
Summerfest has long been a staple to the city of Milwaukee and the state of Wisconsin. The festival went through a lot to achieve to the high status it carries today. It all started, in 1962, when long-time Mayor Henry Maier wanted to bring an event to Milwaukee that would propel it out of the shadows of the Twin Cities and Chicago. Milwaukee has a long standing German heritage that played a huge role both the festival and city’s founding. After years of planning, the festival was in doubt when race riots rocked the city the summer before its inaugural event, but the festival would proceed. Summerfest started out in several locations around the city to be accessible to many people, it was later moved to the lakefront. The festival is now the world’s largest outdoor music festival. I want to tell the story of Summerfest as it changed to meet Milwaukee’s needs. Readers should understand the festival’s evolution from a cultural celebration, to a tool to cover-up the city’s black eye after the riots of 1967, to something bigger in the years that followed. Readers should also understand the longevity of the event for Milwaukee. The festival celebrated its fortieth birthday during the summer of 2007.
Summerfest (Milwaukee, Wis.)--History.
Milwaukee (Wis.)--Social life and customs.
Showing items related by title, author, creator and subject.
Reinvisioning Milwaukee: Analysis of Milwaukee Journal Coverage and City Club of Milwaukee Records Regarding Redevelopment, 1945-1970 Baisley, Samuel (2011-05-11)The city of Milwaukee saw drastic structural changes following the Second World War. Milwaukee Journal editorials and articles from the postwar period up to 1970 provide insights and criticisms about modernization efforts ...
Stingley, David (2013-12-16)This paper will be exploring race relations and the beginning of segregation among the people in urban Milwaukee, Wisconsin starting in 1900 and ending before the United States involvement in World War II, and how the ...
Der Kapitan der Milwaukee gebaut hat: The Perpetual Influence of Frederick Pabst on the City of Milwaukee throughout the late 19th century Borgstrom, Danny (2009-01-12)This paper examines the economic success of Captain Frederick Pabst and his lasting influence on the city of Milwaukee. Frederick Pabst was known as a beer baron and was one of eight individuals who essentially established ...