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CEO Media Exposure & Cross-Sectional Stock Returns

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Author(s)
Dankers, Bryce
Advisor(s)
Hu, Nan; Liu, Ling
Date
Apr 2012
Subject(s)
Chief executive officers; Mass media--Influence; Corporate image; Corporations--Public relations; Stock exchanges and current events; Posters
Series
USGZE AS589
Abstract
This study looked at whether CEOs' media exposure affects their firm's security return when firms have good versus bad corporate merger and acquisition news.
Description
Color poster with text and tables.
Sponsor(s)
University of Wisconsin--Eau Claire Office of Research and Sponsored Programs.
Permanent link
http://digital.library.wisc.edu/1793/63500 
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